The top calved heifers sold to $4300 a head, joined heifers to $3750 and unjoined females to $2310 at the annual Warrnambool F1 feature sale in late December.
A large crowd attended to bid on the yarding of 1300 cattle with StockLive also active online.
Warrnambool Stock Agents Association president Jack Kelly said the sale was exceptional from the first pen all the way through.
Mr Kelly said the first pen of Mindarra Park cattle sold to $4300, purchased by a repeat buyer, which set the sale up.
He said the sale attracted repeat vendors from a wide area including the north-east, Gippsland and Harrow.
He said it was a really strong result driven by a large crowd of purchasers wanting to secure replacement breeders for their vealer operations.
"It was an excellent quality yarding of heifers and calves and joined heifers," he said.
He said demand came with a "vealer job so good and strength of the cow job".
Darren Askew, Mindarra Park, sold two pens of Angus/Friesian-cross heifers, 2.5-years-old, with November-drop calves at foot by Limousin bulls, that sold for a sale top of $4300.
Most calved heifers made between $3500-$4300, joined heifers made mostly from $3100-$3350, while unjoined heifers topped at $2310, with most $2000-$2310.
The 2021-drop heifers (six to seven-months-old) sold for $1300-$1450.
"That was unexpected money but the people joining these cattle and selling them also need to buy back, which puts a floor in the market," Mr Kelly said.
J & E Keogh sold 10 Angus/Friesian-cross heifers with Limousin calves at foot for $3825 and 17 at $3800.
Nine Angus/Friesian-cross with Limousin calves at foot sold by Hazelwood Farm made $3650.
Gennie Park sold three Hereford/Friesian-cows, second-calvers, with calves at foot for $3700.
Of the joined heifers, a pen of nine Hereford/Friesian-cross heifers pregnancy-tested-in-calf to Limousin bulls to calve on January 10, was sold by Rivetts Run for $3750.
R & S McClure P/Ship sold 11 Angus/Friesian-cross heifers, PTIC to a Limousin bull, calving February 8, made $3350, as well as six Charolais/Friesian-cross, joined, for $3050.
C Carey, Warrumyea Rise, sold six Angus/Friesian-cross heifers, PTIC to a Limousin bull, to calve February 1, that made $3275, and 14, same description, for $3200.
A pen of 12 Angus/Friesian-cross heifers, PTIC to Angus bulls, sold account D & V Crawford, made $3350.
WR Rhook sold 11 Murray Grey/Friesian-cross, PTIC to Limousin bulls, for $3250, and 36 Angus/Friesian-cross for $3150.
Eight unjoined heifers sold by B & H McCosh, Angus/Friesian-cross, made $2310.
L & L Lloyd sold 10 Angus/Friesian-cross heifers for $2300 and 13 Hereford/Friesian-cross heifers for $2225.
Surreylea Farms sold 21 Angus/Friesian-cross heifers for $2190 and 21 for $2080.